Objective Setting
We align every event to your building's larger goals — whether that's reducing turnover, improving resident satisfaction scores, or building a reputation that attracts new tenants.
For Buildings & Businesses
Bring real community to your space.
A hospitality and resident experience partner for residential buildings, developers, and lifestyle brands across South Florida — designing the kind of programming that makes a property feel like home.
Our Role
We are your Community Event Strategist.
Most buildings have events.
Very few have a strategy behind them.
We design experiential programming to build genuine belonging, foster meaningful connection, and achieve specific business objectives — whether that's resident retention, brand loyalty, or long-term community growth.
This is the role Set & Social plays inside your building.
We don't show up with a pizza and a playlist. We come with a strategy, a methodology, and a team that executes it end-to-end. Every event we design is aligned to your building's goals, curated for your residents' specific needs, and measured against real outcomes.
What That Looks Like in Practice
Audience Curation
We analyze your resident profile — demographics, lifestyle, interests — and design programming that actually resonates. No generic events. Every evening is built for your specific community.
Community Building
We create environments that breed trust and long-term participation. Residents aren't just attendees — they become contributors, advocates, and neighbors who genuinely know each other.
Impact Measurement
We define KPIs before every program and report on them after. Attendance, satisfaction, renewal correlation, sentiment — so you can demonstrate community ROI to ownership and stakeholders.
"The buildings that invest in community programming today are the ones residents choose to stay in tomorrow."
Who It's For
Designed for modern residential & hospitality communities.
We partner with the properties and brands that treat hospitality as a craft — places where the experience of being a resident, guest, or member is part of the product.
- Luxury apartment buildings
- Condominium associations
- Real estate developers
- Boutique & lifestyle hotels
- Coworking & private clubs
- Hospitality brands
- Lifestyle-driven companies
- Resident experience teams
- Leasing & community managers
The Problem
More than events — we create connection.
Today's residents and guests want more than amenities. They want community, belonging, and a sense that the place they live or stay was designed with care.
Most internal teams already know this. What they lack is the time, the hospitality muscle, and the consistent programming calendar to deliver it month after month — without burning out a community manager or compromising on quality.
That's the gap we close. We bring the hospitality team, the creative direction, and the operational rhythm — so your property delivers elevated experiences without your team carrying the weight.
Why Set & Social Club
A hospitality partner, not a vendor.
We were built inside the worlds of hospitality, design, and community. Every program we run is shaped by the same instincts you'd find at a great hotel — anticipation, polish, warmth, and attention to the small things.
Turnkey execution
From concept through teardown, our team handles production, staffing, vendors, and on-site hospitality. Your team approves the calendar — we deliver the experience.
Hospitality-grade presentation
Tablescapes, lighting, music, scent, service. Every detail is considered with the same eye a boutique hotel applies to a guest arrival.
Operationally seamless
Clear scopes, calendars, COIs, and reporting. We integrate cleanly with property management, marketing, and leasing teams.
Resident-first design
Programming is curated to your specific community — not a template. Every event earns its place on the calendar.
Low internal lift
Your community manager doesn't need to become an event producer. We carry the operational weight so internal teams can stay focused.
Built for residential properties
Our aesthetic, service standard, and partner network are calibrated for properties where presentation is part of the brand.
Outcomes
The experience creates results.
Programming done well is felt long after the night ends. It shows up in renewal rates, in resident sentiment, in how a property is talked about, and in the emotional connection between people and place.
Engagement
Residents show up, use the spaces you built, and tell their neighbors about it. Participation rates increase measurably within the first 90 days.
Retention
Residents who feel connected renew. Residents who don't leave — and take $3,000–$7,000 in turnover costs with them. Community programming is one of the highest-ROI retention tools available to a residential building.
Perception
Elevated property reputation and word-of-mouth referrals.
Brand equity
A lifestyle identity residents and guests actually feel.
"Our residents are still talking about it three weeks later."
The Formats
Four ways to collaborate.
Every partnership is custom. These are starting points — most of our best nights have lived between them.
Resident Gatherings
20 – 80 residentsCurated community events for residential buildings — wine nights, rooftop dinners, courtyard socials. We design moments that turn neighbors into a real community.
Weekly Wellness Programming
Weekly · ongoingRecurring activations that build community week after week. Set & Social brings weekly fitness and wellness experiences directly to your building — yoga, breathwork, hybrid training, and more — followed by chef-curated post-workout nourishment.
Brand Dinners
12 – 24 seatsAn intimate sit-down dinner curated around your brand. We host the room, design the menu, and invite the audience you want to be in conversation with.
Team & Culture Events
20 – 60 guestsOff-sites and team gatherings that don't feel like work. We design the night so your team leaves more connected than they arrived.
Custom Activations
By designMulti-day pop-ups, members' weekends, retreat programming. If you can describe the room you want, we can build it.
Included, end-to-end
We host the whole night.
- ·Concept, format, and creative direction
- ·Venue scouting and styling (or your space)
- ·Chef and beverage program partnerships
- ·Curated guest list aligned with your audience
- ·On-night hosting and conversation programming
- ·Photography and post-event recap
Who we work with
Spaces made of the right people.
We work with residential buildings, property management companies, real estate developers, hospitality brands, lifestyle companies, and corporate teams who believe the experience of being in a space is part of the product.
- ·Property Management
- ·Hospitality
- ·Spirits & Wine
- ·Fashion & Beauty
- ·Lifestyle & Wellness
- ·Real Estate
- ·Tech & Founders
- ·Arts & Culture
Currently partnering with buildings and brands across Miami · Wynwood · Brickell · Edgewater · Fort Lauderdale · Boca Raton · Delray Beach · West Palm Beach — and expanding monthly.
Let's talk
Tell us about your space.
Book a Call
Ready to bring Set & Social to your building?
Most buildings we talk to see their first event within 30 days. Let's start with a 20-minute call.
Schedule a call →